If you’re wanting to take your house cleaning business very seriously and want to turn it into a highly profitable business, then ideally you should have written a detailed business plan before you started trading.
A business plan is the best way to go if you need to obtain funding from a bank or financial institution. However, here we’ll discuss planning your financial targets.
1) Plan backwards. So for example, if you want to turn over £50K in your first year, you’ll have to plan backwards of how much you need to turnover each month.
2) How to achieve this. You now have a monthly turnover figure in mind, so how are you going to achieve this? How many new customers do you need to recruit each month? Are you getting many cancellations? If so, why? How can you cut back on cancellations and gain more new happy paying customers?
3) Cleaning service. Are you or your cleaners doing the best job possible? Are you acquiring new customers through good word of mouth for your service? If not, why not?
4) Evaluation. You need to carry out an evaluation after every 6 months or so. Evaluate your financial targets, are you on target? What’s your monthy turnover, is it on target? If not, what are you going to do about it?
Don’t forget that you will have quiet periods such as January/February and summer holidays. Try and find innovative ways to get new custom during these times.
However, you always need to be one-step ahead of your competitors and are always thinking of new innovative ways to market your house cleaning business.
It is a case of constant monitoring, evaluating, assessing and taking action.
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